Program Overview
The BBA program at SOCMACS is designed to craft the next generation of business leaders. By blending theoretical knowledge with practical application, we provide a robust foundation in core management disciplines including Finance, Marketing, Human Resources, and Operations.
Students will engage in case studies, internships, and live projects that mirror real-world business challenges, ensuring they graduate ready to innovate and lead in a global economy.
Marketing Management
Learn consumer behavior, branding, and digital marketing strategies.
Financial Accounting
Understand financial statements, budgeting, and investment analysis.
Human Resources
Master recruitment, talent management, and organizational culture.
Operations
Learn supply chain management and process optimization.
Structure & Syllabus
Marketing Management
- Consumer Behavior & Insights
- Digital Marketing Strategies
- Brand Management
- Sales & Distribution Management
Financial Management
- Corporate Finance
- Investment Analysis & Portfolio Management
- Banking & Insurance
- Taxation & Auditing
Human Resource Management
- Organizational Behavior
- Talent Acquisition & Retention
- Performance Management Systems
- Labor Laws & Industrial Relations
Career Outcomes
Marketing Executive
₹3.5 – 7 LPA
Financial Analyst
₹4 – 9 LPA
HR Coordinator
₹3 – 6 LPA
Logistics Manager
₹4 – 8 LPA
Entrepreneur
Variable
Program Objectives
What you will gain from the BBA program at SOCMACS.
Global Perspective
Understand international business dynamics and cross-cultural management.
IT Proficiency
Master essential business software and data analysis tools used in modern firms.
Industry Exposure
Gain hands-on experience through internships, industrial visits, and seminars.
Communication
Develop superior presentation, negotiation, and interpersonal skills.