Program Overview
The BBA program at SOCMACS is designed to craft the next generation of business leaders.
By blending theoretical knowledge with practical application, we provide a robust foundation in core management disciplines including Finance, Marketing, Human Resources, International Business and Port & Shipping Management. Students will engage in case studies, internships, and live projects that mirror real-world business challenges.
Marketing Management
Learn consumer behavior, branding, and digital marketing strategies.
Financial Management
Understand financial statements, budgeting, and investment analysis.
Human Resource Management
Master recruitment, talent management, and organizational culture.
International Business
Learn how to explore the opportunities of interlinking domestic business with global market.